Citing Principal Asset Management’s report, Coldwell Banker highlights what many in the market are now seeing firsthand: commercial real estate is a surprise outperformer in 2025, even pulling ahead of residential housing in total returns.
That shift is encouraging, but it’s also a reminder. Outperformance doesn’t happen by accident. The fundamentals driving CRE’s resilience (steady NOI growth, income-focused strategies, and sharper asset selection) are exactly the areas where disciplined data management makes the difference.
When the market rewards precision, investors can’t afford to rely on stale reports, siloed systems, or manual reconciliations. The ability to centralize data, automate reporting, and surface insights in real time allows asset and portfolio managers to identify opportunities faster and protect downside risk.
CRE may be rewriting the playbook in 2025. The firms that win will be the ones that turn data into an edge.
Read the full Coldwell Banker article here.
